diff --git a/Cargo.lock b/Cargo.lock
index 1ab5ffe0b4..0fd08f6cf0 100644
--- a/Cargo.lock
+++ b/Cargo.lock
@@ -323,9 +323,9 @@ dependencies = [
 
 [[package]]
 name = "atom_syndication"
-version = "0.12.4"
+version = "0.12.5"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "2a3a5ed3201df5658d1aa45060c5a57dc9dba8a8ada20d696d67cb0c479ee043"
+checksum = "3ee79fb83c725eae67b55218870813d2fc39fd85e4f1583848ef9f4f823cfe7c"
 dependencies = [
  "chrono",
  "derive_builder",
@@ -669,9 +669,9 @@ dependencies = [
 
 [[package]]
 name = "bstr"
-version = "1.10.0"
+version = "1.11.0"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "40723b8fb387abc38f4f4a37c09073622e41dd12327033091ef8950659e6dc0c"
+checksum = "1a68f1f47cdf0ec8ee4b941b2eee2a80cb796db73118c0dd09ac63fbe405be22"
 dependencies = [
  "memchr",
  "serde",
@@ -703,9 +703,9 @@ checksum = "37b2a672a2cb129a2e41c10b1224bb368f9f37a2b16b612598138befd7b37eb5"
 
 [[package]]
 name = "cc"
-version = "1.1.37"
+version = "1.2.1"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "40545c26d092346d8a8dab71ee48e7685a7a9cba76e634790c215b41a4a7b4cf"
+checksum = "fd9de9f2205d5ef3fd67e685b0df337994ddd4495e2a28d185500d0e1edfea47"
 dependencies = [
  "shlex",
 ]
@@ -772,9 +772,9 @@ dependencies = [
 
 [[package]]
 name = "clap"
-version = "4.5.20"
+version = "4.5.21"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "b97f376d85a664d5837dbae44bf546e6477a679ff6610010f17276f686d867e8"
+checksum = "fb3b4b9e5a7c7514dfa52869339ee98b3156b0bfb4e8a77c4ff4babb64b1604f"
 dependencies = [
  "clap_builder",
  "clap_derive",
@@ -782,9 +782,9 @@ dependencies = [
 
 [[package]]
 name = "clap_builder"
-version = "4.5.20"
+version = "4.5.21"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "19bc80abd44e4bed93ca373a0704ccbd1b710dc5749406201bb018272808dc54"
+checksum = "b17a95aa67cc7b5ebd32aa5370189aa0d79069ef1c64ce893bd30fb24bff20ec"
 dependencies = [
  "anstream",
  "anstyle",
@@ -806,9 +806,9 @@ dependencies = [
 
 [[package]]
 name = "clap_lex"
-version = "0.7.2"
+version = "0.7.3"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "1462739cb27611015575c0c11df5df7601141071f07518d56fcc1be504cbec97"
+checksum = "afb84c814227b90d6895e01398aee0d8033c00e7466aca416fb6a8e0eb19d8a7"
 
 [[package]]
 name = "colorchoice"
@@ -844,7 +844,7 @@ dependencies = [
  "encode_unicode",
  "lazy_static",
  "libc",
- "unicode-width",
+ "unicode-width 0.1.14",
  "windows-sys 0.52.0",
 ]
 
@@ -1104,9 +1104,9 @@ dependencies = [
 
 [[package]]
 name = "diligent-date-parser"
-version = "0.1.4"
+version = "0.1.5"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "f6cf7fe294274a222363f84bcb63cdea762979a0443b4cf1f4f8fd17c86b1182"
+checksum = "c8ede7d79366f419921e2e2f67889c12125726692a313bffb474bd5f37a581e9"
 dependencies = [
  "chrono",
 ]
@@ -1253,9 +1253,9 @@ checksum = "486f806e73c5707928240ddc295403b1b93c96a02038563881c4a2fd84b81ac4"
 
 [[package]]
 name = "flate2"
-version = "1.0.34"
+version = "1.0.35"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "a1b589b4dc103969ad3cf85c950899926ec64300a1a46d76c03a6072957036f0"
+checksum = "c936bfdafb507ebbf50b8074c54fa31c5be9a1e7e5f467dd659697041407d07c"
 dependencies = [
  "crc32fast",
  "miniz_oxide",
@@ -1511,9 +1511,9 @@ dependencies = [
 
 [[package]]
 name = "h2"
-version = "0.4.6"
+version = "0.4.7"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "524e8ac6999421f49a846c2d4411f337e53497d8ec55d67753beffa43c5d9205"
+checksum = "ccae279728d634d083c00f6099cb58f01cc99c145b84b8be2f6c74618d79922e"
 dependencies = [
  "atomic-waker",
  "bytes",
@@ -1713,14 +1713,14 @@ dependencies = [
 
 [[package]]
 name = "hyper"
-version = "1.5.0"
+version = "1.5.1"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "bbbff0a806a4728c99295b254c8838933b5b082d75e3cb70c8dab21fdfbcfa9a"
+checksum = "97818827ef4f364230e16705d4706e2897df2bb60617d6ca15d598025a3c481f"
 dependencies = [
  "bytes",
  "futures-channel",
  "futures-util",
- "h2 0.4.6",
+ "h2 0.4.7",
  "http 1.1.0",
  "http-body 1.0.1",
  "httparse",
@@ -1739,9 +1739,9 @@ checksum = "08afdbb5c31130e3034af566421053ab03787c640246a446327f550d11bcb333"
 dependencies = [
  "futures-util",
  "http 1.1.0",
- "hyper 1.5.0",
+ "hyper 1.5.1",
  "hyper-util",
- "rustls 0.23.16",
+ "rustls 0.23.17",
  "rustls-pki-types",
  "tokio",
  "tokio-rustls 0.26.0",
@@ -1769,7 +1769,7 @@ checksum = "70206fc6890eaca9fde8a0bf71caa2ddfc9fe045ac9e5c70df101a7dbde866e0"
 dependencies = [
  "bytes",
  "http-body-util",
- "hyper 1.5.0",
+ "hyper 1.5.1",
  "hyper-util",
  "native-tls",
  "tokio",
@@ -1788,7 +1788,7 @@ dependencies = [
  "futures-util",
  "http 1.1.0",
  "http-body 1.0.1",
- "hyper 1.5.0",
+ "hyper 1.5.1",
  "pin-project-lite",
  "socket2 0.5.7",
  "tokio",
@@ -1988,15 +1988,15 @@ dependencies = [
 
 [[package]]
 name = "indicatif"
-version = "0.17.8"
+version = "0.17.9"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "763a5a8f45087d6bcea4222e7b72c291a054edf80e4ef6efd2a4979878c7bea3"
+checksum = "cbf675b85ed934d3c67b5c5469701eec7db22689d0a2139d856e0925fa28b281"
 dependencies = [
  "console",
- "instant",
  "number_prefix",
  "portable-atomic",
- "unicode-width",
+ "unicode-width 0.2.0",
+ "web-time",
 ]
 
 [[package]]
@@ -2053,9 +2053,9 @@ dependencies = [
 
 [[package]]
 name = "itoa"
-version = "1.0.11"
+version = "1.0.13"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "49f1f14873335454500d59611f1cf4a4b0f786f9ac11f4312a78e4cf2566695b"
+checksum = "540654e97a3f4470a492cd30ff187bc95d89557a903a2bbf112e2fae98104ef2"
 
 [[package]]
 name = "js-sys"
@@ -2156,9 +2156,9 @@ checksum = "bbd2bcb4c963f2ddae06a2efc7e9f3591312473c50c6685e1f298068316e66fe"
 
 [[package]]
 name = "libc"
-version = "0.2.162"
+version = "0.2.164"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "18d287de67fe55fd7e1581fe933d965a5a9477b38e949cfa9f8574ef01506398"
+checksum = "433bfe06b8c75da9b2e3fbea6e5329ff87748f0b144ef75306e674c3f6f7c13f"
 
 [[package]]
 name = "libredox"
@@ -2823,9 +2823,9 @@ dependencies = [
 
 [[package]]
 name = "quick-xml"
-version = "0.36.2"
+version = "0.37.1"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "f7649a7b4df05aed9ea7ec6f628c67c9953a43869b8bc50929569b2999d443fe"
+checksum = "f22f29bdff3987b4d8632ef95fd6424ec7e4e0a57e2f4fc63e489e75357f6a03"
 dependencies = [
  "encoding_rs",
  "memchr",
@@ -3034,11 +3034,11 @@ dependencies = [
  "futures-channel",
  "futures-core",
  "futures-util",
- "h2 0.4.6",
+ "h2 0.4.7",
  "http 1.1.0",
  "http-body 1.0.1",
  "http-body-util",
- "hyper 1.5.0",
+ "hyper 1.5.1",
  "hyper-rustls",
  "hyper-tls 0.6.0",
  "hyper-util",
@@ -3054,7 +3054,7 @@ dependencies = [
  "serde",
  "serde_json",
  "serde_urlencoded",
- "sync_wrapper 1.0.1",
+ "sync_wrapper 1.0.2",
  "system-configuration 0.6.1",
  "tokio",
  "tokio-native-tls",
@@ -3098,9 +3098,9 @@ dependencies = [
 
 [[package]]
 name = "rss"
-version = "2.0.9"
+version = "2.0.10"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "27e92048f840d98c6d6dd870af9101610ea9ff413f11f1bcebf4f4c31d96d957"
+checksum = "554a62b3dd5450fcbb0435b3db809f9dd3c6e9f5726172408f7ad3b57ed59057"
 dependencies = [
  "atom_syndication",
  "derive_builder",
@@ -3173,9 +3173,9 @@ dependencies = [
 
 [[package]]
 name = "rustix"
-version = "0.38.40"
+version = "0.38.41"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "99e4ea3e1cdc4b559b8e5650f9c8e5998e3e5c1343b4eaf034565f32318d63c0"
+checksum = "d7f649912bc1495e167a6edee79151c84b1bad49748cb4f1f1167f459f6224f6"
 dependencies = [
  "bitflags 2.6.0",
  "errno",
@@ -3212,9 +3212,9 @@ dependencies = [
 
 [[package]]
 name = "rustls"
-version = "0.23.16"
+version = "0.23.17"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "eee87ff5d9b36712a58574e12e9f0ea80f915a5b0ac518d322b24a465617925e"
+checksum = "7f1a745511c54ba6d4465e8d5dfbd81b45791756de28d4981af70d6dca128f1e"
 dependencies = [
  "once_cell",
  "rustls-pki-types",
@@ -3320,9 +3320,9 @@ dependencies = [
 
 [[package]]
 name = "schannel"
-version = "0.1.26"
+version = "0.1.27"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "01227be5826fa0690321a2ba6c5cd57a19cf3f6a09e76973b58e61de6ab9d1c1"
+checksum = "1f29ebaa345f945cec9fbbc532eb307f0fdad8161f281b6369539c8d84876b3d"
 dependencies = [
  "windows-sys 0.59.0",
 ]
@@ -3420,9 +3420,9 @@ dependencies = [
 
 [[package]]
 name = "serde_json"
-version = "1.0.132"
+version = "1.0.133"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "d726bfaff4b320266d395898905d0eba0345aae23b54aee3a737e260fd46db03"
+checksum = "c7fceb2473b9166b2294ef05efcb65a3db80803f0b03ef86a5fc88a2b85ee377"
 dependencies = [
  "indexmap 2.6.0",
  "itoa",
@@ -3670,9 +3670,9 @@ checksum = "2047c6ded9c721764247e62cd3b03c09ffc529b2ba5b10ec482ae507a4a70160"
 
 [[package]]
 name = "sync_wrapper"
-version = "1.0.1"
+version = "1.0.2"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "a7065abeca94b6a8a577f9bd45aa0867a2238b74e8eb67cf10d492bc39351394"
+checksum = "0bf256ce5efdfa370213c1dabab5935a12e49f2c58d15e9eac2870d3b4f27263"
 dependencies = [
  "futures-core",
 ]
@@ -3765,7 +3765,7 @@ dependencies = [
  "cfg-if 1.0.0",
  "fastrand 2.2.0",
  "once_cell",
- "rustix 0.38.40",
+ "rustix 0.38.41",
  "windows-sys 0.59.0",
 ]
 
@@ -3928,7 +3928,7 @@ version = "0.26.0"
 source = "registry+https://github.com/rust-lang/crates.io-index"
 checksum = "0c7bc40d0e5a97695bb96e27995cd3a08538541b0a846f65bba7a359f36700d4"
 dependencies = [
- "rustls 0.23.16",
+ "rustls 0.23.17",
  "rustls-pki-types",
  "tokio",
 ]
@@ -4072,9 +4072,9 @@ checksum = "7e51b68083f157f853b6379db119d1c1be0e6e4dec98101079dec41f6f5cf6df"
 
 [[package]]
 name = "unicode-ident"
-version = "1.0.13"
+version = "1.0.14"
 source = "registry+https://github.com/rust-lang/crates.io-index"
-checksum = "e91b56cd4cadaeb79bbf1a5645f6b4f8dc5bde8834ad5894a8db35fda9efa1fe"
+checksum = "adb9e6ca4f869e1180728b7950e35922a7fc6397f7b641499e8f3ef06e50dc83"
 
 [[package]]
 name = "unicode-normalization"
@@ -4091,6 +4091,12 @@ version = "0.1.14"
 source = "registry+https://github.com/rust-lang/crates.io-index"
 checksum = "7dd6e30e90baa6f72411720665d41d89b9a3d039dc45b8faea1ddd07f617f6af"
 
+[[package]]
+name = "unicode-width"
+version = "0.2.0"
+source = "registry+https://github.com/rust-lang/crates.io-index"
+checksum = "1fc81956842c57dac11422a97c3b8195a1ff727f06e85c84ed2e8aa277c9a0fd"
+
 [[package]]
 name = "unicode-xid"
 version = "0.2.6"
@@ -4289,6 +4295,16 @@ dependencies = [
  "wasm-bindgen",
 ]
 
+[[package]]
+name = "web-time"
+version = "1.1.0"
+source = "registry+https://github.com/rust-lang/crates.io-index"
+checksum = "5a6580f308b1fad9207618087a65c04e7a10bc77e02c8e84e9b00dd4b12fa0bb"
+dependencies = [
+ "js-sys",
+ "wasm-bindgen",
+]
+
 [[package]]
 name = "webpki-roots"
 version = "0.25.4"
diff --git a/crates/ordinals/src/rune.rs b/crates/ordinals/src/rune.rs
index c95a215b96..ab052c045a 100644
--- a/crates/ordinals/src/rune.rs
+++ b/crates/ordinals/src/rune.rs
@@ -6,7 +6,7 @@ use super::*;
 pub struct Rune(pub u128);
 
 impl Rune {
-  const RESERVED: u128 = 6402364363415443603228541259936211926;
+  pub const RESERVED: u128 = 6402364363415443603228541259936211926;
 
   const UNLOCKED: usize = 12;
 
diff --git a/src/subcommand/server.rs b/src/subcommand/server.rs
index 196e841501..38e501f4ed 100644
--- a/src/subcommand/server.rs
+++ b/src/subcommand/server.rs
@@ -10,7 +10,7 @@ use {
     InputHtml, InscriptionHtml, InscriptionsBlockHtml, InscriptionsHtml, OutputHtml, PageContent,
     PageHtml, ParentsHtml, PreviewAudioHtml, PreviewCodeHtml, PreviewFontHtml, PreviewImageHtml,
     PreviewMarkdownHtml, PreviewModelHtml, PreviewPdfHtml, PreviewTextHtml, PreviewUnknownHtml,
-    PreviewVideoHtml, RareTxt, RuneHtml, RunesHtml, SatHtml, TransactionHtml,
+    PreviewVideoHtml, RareTxt, RuneHtml, RuneNotFoundHtml, RunesHtml, SatHtml, TransactionHtml,
   },
   axum::{
     body,
@@ -807,9 +807,21 @@ impl Server {
           .ok_or_not_found(|| format!("rune number {number}"))?,
       };
 
-      let (id, entry, parent) = index
-        .rune(rune)?
-        .ok_or_not_found(|| format!("rune {rune}"))?;
+      let Some((id, entry, parent)) = index.rune(rune)? else {
+        return Ok(if accept_json {
+          StatusCode::NOT_FOUND.into_response()
+        } else {
+          (
+            StatusCode::NOT_FOUND,
+            RuneNotFoundHtml {
+              rune,
+              unlock_height: rune.unlock_height(server_config.chain.network()),
+            }
+            .page(server_config),
+          )
+            .into_response()
+        });
+      };
 
       let block_height = index.block_height()?.unwrap_or(Height(0));
 
@@ -2590,14 +2602,19 @@ mod tests {
 
     #[track_caller]
     fn assert_html(&self, path: impl AsRef<str>, content: impl PageContent) {
+      self.assert_html_status(path, StatusCode::OK, content);
+    }
+
+    #[track_caller]
+    fn assert_html_status(
+      &self,
+      path: impl AsRef<str>,
+      status: StatusCode,
+      content: impl PageContent,
+    ) {
       let response = self.get(path);
 
-      assert_eq!(
-        response.status(),
-        StatusCode::OK,
-        "{}",
-        response.text().unwrap()
-      );
+      assert_eq!(response.status(), status, "{}", response.text().unwrap());
 
       let expected_response = PageHtml::new(
         content,
@@ -3209,6 +3226,44 @@ mod tests {
     );
   }
 
+  #[test]
+  fn rune_not_etched_shows_unlock_height() {
+    let server = TestServer::builder()
+      .chain(Chain::Regtest)
+      .index_runes()
+      .build();
+
+    server.mine_blocks(1);
+
+    server.assert_html_status(
+      "/rune/A",
+      StatusCode::NOT_FOUND,
+      RuneNotFoundHtml {
+        rune: Rune(0),
+        unlock_height: Some(Height(209999)),
+      },
+    );
+  }
+
+  #[test]
+  fn reserved_rune_not_etched_shows_reserved_status() {
+    let server = TestServer::builder()
+      .chain(Chain::Regtest)
+      .index_runes()
+      .build();
+
+    server.mine_blocks(1);
+
+    server.assert_html_status(
+      format!("/rune/{}", Rune(Rune::RESERVED)),
+      StatusCode::NOT_FOUND,
+      RuneNotFoundHtml {
+        rune: Rune(Rune::RESERVED),
+        unlock_height: None,
+      },
+    );
+  }
+
   #[test]
   fn runes_are_displayed_on_runes_page() {
     let server = TestServer::builder()
diff --git a/src/templates.rs b/src/templates.rs
index 7898d2a5f8..fa54b01725 100644
--- a/src/templates.rs
+++ b/src/templates.rs
@@ -20,6 +20,7 @@ pub(crate) use {
     PreviewModelHtml, PreviewPdfHtml, PreviewTextHtml, PreviewUnknownHtml, PreviewVideoHtml,
   },
   rare::RareTxt,
+  rune_not_found::RuneNotFoundHtml,
   sat::SatHtml,
 };
 
@@ -46,6 +47,7 @@ mod parents;
 mod preview;
 mod rare;
 pub mod rune;
+pub mod rune_not_found;
 pub mod runes;
 pub mod sat;
 pub mod status;
diff --git a/src/templates/rune_not_found.rs b/src/templates/rune_not_found.rs
new file mode 100644
index 0000000000..e050fa5c80
--- /dev/null
+++ b/src/templates/rune_not_found.rs
@@ -0,0 +1,54 @@
+use super::*;
+
+#[derive(Boilerplate, Debug, PartialEq, Serialize)]
+pub struct RuneNotFoundHtml {
+  pub rune: Rune,
+  pub unlock_height: Option<Height>,
+}
+
+impl PageContent for RuneNotFoundHtml {
+  fn title(&self) -> String {
+    format!("Rune {}", self.rune)
+  }
+}
+
+#[cfg(test)]
+mod tests {
+  use super::*;
+
+  #[test]
+  fn display() {
+    assert_regex_match!(
+      RuneNotFoundHtml {
+        rune: Rune(u128::MAX),
+        unlock_height: Some(Height(111)),
+      },
+      "<h1>BCGDENLQRQWDSLRUGSNLBTMFIJAV</h1>
+<dl>
+  <dt>unlock height</dt>
+  <dd>111</dd>
+  <dt>reserved</dt>
+  <dd>false</dd>
+</dl>
+"
+    );
+  }
+
+  #[test]
+  fn display_reserved() {
+    assert_regex_match!(
+      RuneNotFoundHtml {
+        rune: Rune(Rune::RESERVED),
+        unlock_height: None,
+      },
+      "<h1>AAAAAAAAAAAAAAAAAAAAAAAAAAA</h1>
+<dl>
+  <dt>unlock height</dt>
+  <dd>none</dd>
+  <dt>reserved</dt>
+  <dd>true</dd>
+</dl>
+"
+    );
+  }
+}
diff --git a/templates/rune-not-found.html b/templates/rune-not-found.html
new file mode 100644
index 0000000000..ede0843104
--- /dev/null
+++ b/templates/rune-not-found.html
@@ -0,0 +1,14 @@
+<h1>{{ self.rune }}</h1>
+<dl>
+%% if let Some(unlock_height) = self.unlock_height {
+  <dt>unlock height</dt>
+  <dd>{{ unlock_height }}</dd>
+  <dt>reserved</dt>
+  <dd>false</dd>
+%% } else {
+  <dt>unlock height</dt>
+  <dd>none</dd>
+  <dt>reserved</dt>
+  <dd>true</dd>
+%% }
+</dl>